Über die Veranstaltung

The Experience Tour arrives in Europe’s chocolate capital, Brussels. Hosted at the Belgian Chocolate Makers atelier, the evening centres on a hands-on praline-making workshop led by expert chocolatiers. 

You’ll experiment with flavours, textures, and finishing touches while crafting your own chocolates. Because when the right ingredients come together, something remarkable happens, whether you're crafting chocolate or designing digital experiences. Throughout the evening, we’ll explore how organisations are combining content, data, and AI-powered personalisation to design digital journeys that feel just as thoughtful and well-balanced.

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What to expect

  • Discover how leading brands use Contentful and AI‑driven personalisation to create high‑value, revenue‑driving experiences 

  • Exchange ideas with senior technology and marketing leaders shaping the next generation of digital experiences

  • Fresh angles and inspiration to inform your team’s plans for the year ahead

    Why attend?

    • Craft Belgian pralines in a hands-on atelier with expert chocolatiers

    • A refreshing alternative to typical corporate events — no formal presentations, just creativity, conversation, and a little Belgian chocolate

    • Connect with a curated group of senior marketing and technology leaders driving digital growth, in an invite‑only setting

    Expect a relaxed evening of creativity, conversation, and inspiration with peers shaping the future of digital experience. Spaces are limited, save your spot today! 

    Because whether it's chocolate or digital experiences, the magic happens when the right ingredients come together.

    Event details:

    Where: The Belgian Chocolate Makers Atelier, Brussels


    Location: Rue Lebeau 11, 1000 Bruxelles, Belgium


    When: Wednesday, May 20, 2026


    Time: 17:30 CEST


    Who: By invitation only – Senior digital, content, and marketing leaders.

    Meet the presenters

     Annelies Reyntjens

    Annelies Reyntjens

    Digital platforms business analyst

    La Lorraine Bakery Group NV

    Annelies is a Business Analyst for La Lorraine Bakery Group’s B2B and B2C platforms, with expertise across CMS, PIM, DAM, and search. She bridges business and IT, translating strategy into actionable digital experiences across the full project lifecycle.

    Maarten Dings

    Maarten Dings

    Senior Solution Engineer

    Contentful

    Maarten is a Senior Solution Engineer at Contentful, specialising in helping organisations build scalable and flexible digital experiences. With a passion for composable architecture, he guides teams in optimising their content strategies. Maarten thrives on solving complex challenges to drive innovation and growth.